1. Tell us a little bit more about yourself and Danielle Louise Fleming Interiors?
For me, design is about creating an environment for people to thrive in, whether that’s a creative workplace, a relaxing bedroom, or a quaint coffee shop. Not just easy on the eye but brings a multi-sensory experience. If you close your eyes and picture an environment, it often comes with the memory of a sound, a smell, a touch – the full experience. I aim to deliver a bespoke interior solution which not only comprises of a beautiful material palette but evokes emotion through the use of texture, sound and fragrance.
My work is primarily commercial properties, with a blend of hospitality and residential projects too. When I started in the design industry, seven years ago, I was a luxury kitchen and bathroom designer, now I design projects for over 350+ people so it’s great to have a blend of projects – it always keeps you on your toes!
2. What kind of works in your portfolio are you most proud of and why?
The project I’m most proud of would be Incspaces as it’s one of my largest projects to date – both in size and value. This project has been designed and installed during the pandemic which has been a challenge at times but makes it even more rewarding seeing the finished project. The space will house a variety of businesses in their serviced office spaces, meeting rooms and co-working areas available to both clients and occasional guests.
I have also really enjoyed bringing my e-design services to residential clients during the pandemic too, whilst the shops have been closed it’s been great to pull sample boxes together. The sample boxes have helped bring my interior design services directly to the clients dining table where we’ve managed to communicate via Zoom and interactive sessions in order to progress their projects.
3. What do you love about being a designer? Where do you draw your inspiration from?
I love helping people to transform their workspace, retail space or home to achieve its full potential. Each sector comes with its own challenges, whether it’s designing for lots of different job functions within a business or transforming a coffee shop. I’m lucky to work with lots of amazing suppliers, so I draw inspiration from their imagery, trade shows and also online. When searching online I tend to look at sector specific websites and magazines, Pinterest is always a staple and LinkedIn seems to be becoming a great hub for finished project photos and inspiration.
4. What do you believe your clients like most about working with Danielle Louise Fleming Interiors?
Coming from a Design and Build background, I think clients appreciate the fast pace I can work at and the flexible approach I take to each design package!